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Financial advisor or wealth manager?
29/01 2024 Martin Mašek Copy URLShare

Financial advisor or wealth manager?

In our last post, we opened up the topic of Caring for Financial Health. The main idea was not to try to solve everything on your own and rather invest the time saved in healthy relationships and good health. Proper time management is the key to balancing health and wealth. In this post, we will follow up with the practical implications of this service for clients. Financial advice built on brokering financial products is short-sighted and limited to the current need of the client and the advisor. In the long term, the most important thing to do on financial products is to service, update and optimize them regularly to the client's time and situation. Conversely, when selecting them, consider the broad context of all current and, more importantly, future needs.

A "Life Plan" works as a guide to optimise the portfolio and to make the right decisions about what changes to make when, leading to goals that need to be properly managed over time with many different resources to achieve them. The main resources we work with over the long term are:

1. INFORMATION
2. TIME / CAPACITY
3. MONEY

This brings us to the added value of the financial advisor as a wealth manager. For most advisors, it is more attractive to earn a commission for arranging products than to charge clients for information and time. Imagine paying for services from an advisor with whom you consult on a variety of issues without having to arrange another policy or other financial product for which the advisor would receive a commission. How does it feel to have a team of professionals to help, for example:

  • Handle insurance claims
  • Find out information at all institutions
  • Change details and parameters on contracts
  • Help with tax returns
  • Remind you of important deadlines
  • Answer questions clearly and quickly
  • Share other client experiences
  • Connect with lawyers and other professions
  • Advise objectively and in your best interests
  • Provide your know-how and time capacity

A salesperson sells what he or she has available. In our case, that is quality information, and more importantly, the capacity to address situations that clients don't know how, don't have time, or don't want to address. We work under a Financial Health Care Agreement that commits us to perform the tasks the client assigns us. We charge an annual fee that anyone who can do the math can pay for the peace of mind, security, savings, and income it will bring them.

We are changing the rules of the game to make it more fair and for both parties to prosper together in the long term.

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